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Business Briefs - June 13, 2012
Sara Lee names meats company Hillshire Brands
NEW YORK, N.Y. (AP) — Food company Sara Lee Corp., which is splitting into two businesses, is naming its North America company Hillshire Brands Co.

The business will house brands like Hillshire Farm, Jimmy Dean and Ball Park, as well as frozen desserts and other bakery products, Sara Lee said last week.

The name comes from the Hillshire Farm brand, which Sara Lee purchased in 1971.

The other company to emerge from Sara Lee will be an international coffee and tea company called D.E. Master Blenders 1753, referring to one of its coffee brands, Douwe Egberts, which began in 1753.

The two will become separate companies on June 28, after Sara Lee, based in Downers Grove, Ill., completes its split. Hillshire Brands will trade on the New York Stock Exchange under the symbol HSH.

Sean Connolly, who currently serves as CEO of Sara Lee’s North American retail and foodservice operations, will become CEO of Hillshire Brands. The tea and coffee business will be based in the Netherlands. Sara Lee shareholders will get stock worth up to $4.55 billion when it spins off the coffee and tea business.

Mix Tank app wins Top Product of the Year

WAUKEGAN, Ill. — Precision Laboratories is proud to announce its Mix Tank app received AgProfessional Readers’ Choice Top Product of the Year as the most innovative product to reach the market in 2011.

The free app, available on iPhone and iPod touch, offers the first-of-its-kind assistance in determining the accurate mixing sequence for crop protection products, adjuvants and foliar nutrition products – helping growers get the most out of every tank mix.

In its fifth annual contest, the Readers’ Choice Award highlights the top products with the most potential to impact the agricultural industry, as chosen by AgProfessional readers. The Mix Tank app outranked nine other new products that were selected by the publication’s editors and opened to online reader voting.

Mix Tank has a database of more than 900 crop protection products from over 17 manufacturers that continues to increase in size. To download the free app, visit www.mixtankapp.com or search for “Mix Tank” on the iTunes App Store.

New name for USPOULTRY, AFIA & AMI trade show
ARLINGTON, Va. — The International Production & Processing Expo (IPPE) will serve as the umbrella name for the new U.S. Poultry & Egg Assoc. (USPOULTRY), American Feed Industry Assoc. (AFIA) and American Meat Institute (AMI) 2013 Expo in Atlanta.
The new show is the result of the co-location of the International Poultry Expo (IPE), International Feed Expo (IFE) and AMI’s International Meat Expo (IME). The three shows will operate under one structure, creating one of the 50 largest trade shows in the United States.

All three associations will continue to operate independently, serving their respective constituents and will offer targeted education and networking opportunities that meet the customer needs and complement the Expo. An announcement of the anticipated educational programs for the Jan. 29-31, 2013, show will be released this month.
6/13/2012