By MEGGIE I. FOSTER
Assistant Editor

CAMDEN, N.J. — In an effort to kickstart new enthusiasm for American agriculture, the National FFA Organization recently announced a partnership with the Campbell’s Soup Company and country singer-songwriter Jewell to help raise awareness of U.S. agriculture.

“FFA has been nurturing our country’s agricultural leaders for more than 80 years, making it possible for Americans to enjoy high-quality foods that are safe and affordable,” said National FFA President Zach Kinne. “It’s critical to prepare future generations for the competitive global marketplace, and it’s only with the support from friends like Campbell’s Soup Company that we will help ensure a strong future for American farming.”

Through the Help Grow Your Soup campaign, Campbell’s will donate $250,000 to support FFA efforts, which encourages youth across the country to participate in agriculture education programs to learn about the production of food, fiber and natural resources.

The campaign, beginning on Sept. 29, asked consumers to go online at HelpGrowYourSoup.com and for each click on the red barn, Campbell’s Soup will donate $1 to the National FFA Organization to support its educational and sustainability efforts, as well as preserve several barns across the country.

“Campbell’s has always been committed to delivering the best, most nourishing foods possible. We cherish the relationships we have with American farming families, many of which have lasted for generations, and we fully recognize that our future success is dependent on the people and the places that help grow the quality ingredients that go into our soups,” said Eric Christianson, business director for Campbell’s condensed soups. “It’s important that we, and all Americans, support the National FFA Organization’s efforts to keep American farming thriving.”

According to the FFA Organization, the National FFA Alumni Association will spearhead the new barn preservation effort, which will provide a unique educational opportunity for high school-age FFA members who will assist in sending the project off from the ground level.

Advocate of agriculture and grammy-nominee Jewel, grew up on a homestead in Alaska and now lives on a working ranch in Texas and recently said that growing up on a farm helped her appreciate the important role farming plays in ensuring families have good, quality food on their tables.

“Most people don’t realize that the American farm is one of our most precious national resources,” she said. “As a singer, I travel the world and experience new and exciting traditions. Yet to me, American farming continues to be one of the most valuable. As someone who has deep roots on the farm, I’m proud to support the future of agriculture across America.”

To learn more about the National FFA Organization and the Help Grow Your Soup campaign, visit HelpGrowYour Soup.com