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SoldUSA offers vast gun, hunting advertising sale
MATTHEWS, N.C. — On Aug. 1-2 – as perhaps a prelude to autumn hunting – online auction house SoldUSA will present the largest gun company and hunting advertising sale “ever brought to market,” according to Chris Roberts.

Roberts – who has not given over to hyperbole – has tapped into one of the top advertising collections in the country, featuring around 150 high-end, many one-of-a-kind advertising pieces.
“Most of the sale comes from a great collection, accumulated over 30 years,” Roberts, owner of SoldUSA, says. “There’s some of the rarest Winchester and Remington tin advertising signs – one-of-a-kind pieces.”

Among the unique items offered at auction are two 1920s diecut advertising sheathes that were inserted by workers inside wooden cases of shotgun shells being shipped out of the Winchester plant. Once the cases arrived at the retail store, owners were instructed to take out the advertising pieces and hang them as display. Both diecuts, one featuring a grouse and another one of rising geese, are featured in Winchester Rarities by Tom Webster.

The “grouse piece” is in near mint condition, according to Roberts, with neither display looking as if they had ever been used.
The sale offers a Winchester bullet board dating back to the 1890s, in addition to a number of signs from Parker Shotguns, Iver-Johnson, Hunter Arms, and several historical powder companies. Contact: 704-815-1500; www.SoldUSA.com
7/15/2009